LOS ANGELES, CA (April 2, 2012)— DJ, performing artist and Malibu native Caroline D’Amore has assembled Team Bonnie Major for the 7-day, 545 mile AIDS/Lifecycle June 3-9. The yearly event takes thousands of cyclists through coastal, rural and urban regions between San Francisco and Los Angeles in an effort to raise money and awareness in the fight against HIV/AIDS. D’Amore’s motivation to participate in this adventure- her mother, Bonnie, who contracted HIV from a routine blood transfusion, and later died of AIDS. “Life is full of moments you want to share with your family. I only wish my mother and I could’ve shared them all,” D’Amore says. “But I’m blessed with the family I’ve got. Joining me are my fiancé Bobby Alt, a musician, who I will be married to shortly after AIDS/Lifecycle, my sister Christie D’Amore, and close friends recording artist Thomas Hamilton, and publicist Ben Brosseau.”

Team Bonnie Major are striving to raise thousands for HIV/AIDS related services and the education and awareness of the disease. “There’s the trailing stereotype that goes along with it. I was just a kid when my mom died, but I didn’t find out how until I was 17. My father, who was only trying to protect us, kept it secret. He feared our family would be judged, that my sisters and I would be ridiculed. But that was the mentally. Back then- and this wasn’t that long ago- if you had HIV/AIDS no one wanted to be near you. People still face stigma like this today.”

Training for LifeCycle is what’s crucial, and having the proper gear makes all the difference. Sponsoring Team Bonnie Major all the way, the Cannondale Bicycle Corporation, who since 1971 have revolutionized the bike from materials to design; Rudy Project, the manufacturers of high end and stylish bike apparel and gear; and keeping the team fluid and primed, the all-natural supplement Eruption Effervescent Energy. Again, Aids/Lifecycle is San Francisco to Los Angeles, a distance of over 500 miles. But not to worry. Caroline D’Amore and Team Bonnie Major will be in good hands the whole journey through.

Supporters can donate directly to Caroline D’Amore on behalf of Team Bonnie Major. To help reach their monetary goal Remix Watches and Wazala have teamed up to create a watch collection especially for D’Amore which can be purchased from her Facebook Fanpage at www.facebook.com/djcarolinedamore. Every nine-and-a-half minutes someone in the US is infected with HIV. 1.1 million in the US and 33.3 million worldwide are living with HIV/AIDS. Help D’Amore and Team Bonnie Major reach their goal by visiting http://www.tofighthiv.org/goto/carolinedamore and make a donation. For press inquiries and more information contact ben@brosseaupr.com.

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